The Missing Secret Podcast

In this episode of The Missing Secret Podcast, John and Kelly discuss the idea that self talk establishes your identity. And that’s significant because your identity defines your long-term actions. And your actions ultimately determine your success in life. In this episode John and Kelly play clips from a video by Dr. Joe dispenza – the world acclaimed mind-body expert. So John plays for five minutes of a clip and then John and Kelly discuss what they’re learning. The first clip talks about how your life is about to change from self talk. Then Joe talks about how people are living on autopilot. And the effect of that is they re-create their past. Also how the negative self talk adversely affects their biochemistry. Then John and Kelly discuss those topics then a clip is played of what actually happens in the body from self talk.The big Takeaway is your self talk determines your identity. And most people have no directed and focused self talk and therefore default to negative self talk. Buy John’s book, THE…

In this episode of The Missing Secret Podcast, John and Kelly talk about how critical it is to be highly organized. Where you’re planning your day the night before and time blocking your day. Most people would rate themselves typically a five or six on a scale of 1 to 10 regarding being organized. If you’re going to be highly successful, that just won’t cut it. You have to be a nine or a 10. In fact it’s a giant red flag if your anything less than a nine regarding your likelyhood of big success in the future. The other thing John and Kelly talk about in this episode is having a vision for your life. An evolving expertise. That’s how you avoid the drift. And wrap up, John talks about how Nvidia announced today in the Wall Street Journal that they now have a system for controlling rogue AI agents. This is big news. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s story is pretty amazing. After…

In this episode of The Missing Secret Podcast, John and Kelly talk about the fact that success is not primarily determined by IQ. At the end of the day, you had to figure out your life. Most people are just winging life. Because no one ever taught most of us the alternative. But the alternative is advanced leadership of self. Where you purposely and intelligently lead yourself using a system. And incorporates measuring behavior and measures the performance of various high-performance skills John and Kelly talk about the differentiator between the mega-successful and the moderately successful is control of self and focus. Control of self is one’s daily actions. Focus is your attention. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that,…

In this episode of The Missing Secret Podcast, John interviews a special guest . Rob Dube. Who is truly an enlightened soul. He wrote an amazing book called Shine. He co-authored this book with Gino Whitman, the founder of the wildly popular EOS operating system for businesses. In this book he talks about how looking inward is the key to unlocking true entrepreneurial freedom. Does that sound familiar? And he discusses 10 disciplines for maximizing your energy, impact and inner peace. As you will see in our conversation, Rob is just a very enlightened cool guy. In the conversation John charts Rob’s path to success from his early entrepreneur years. All the trials and tribulations. Then they discuss how Rob met Gino Whitman – the founder of EOS. And how that meeting played out in his life. In the interview John discusses the 10 disciplines noted in Rob’s book. And they delve into each one of them. John and Rob also discuss the think it be it methodology as it relates to actually doing the 10 disciplines. As…

In this episode of The Missing Secret Podcast, John and Kelly talk about leading and inspiring employees today. John makes a compelling point. Leadership today isn’t working. According to Gallup, 70% of employees are disengaged from their job. It’s been this way for 20 years. The reason is leadership has it backwards. You can’t lead others until you can effectively lead yourself. And the unfortunate truth is most people don’t intelligently and deliberately lead themselves. They’re just winging life. Because no one taught them an alternative. The alternative is advanced leadership of self. It’s an intelligent and intentional way of leading oneself with a system. Master the system, and two things happen. First, you live the exceptional life rather than the average life. Secondly, leading other people stops becoming a performance. Rather it becomes an extension of who you already are. It’s highly effective. Doing this interview we go deep with Kelly and the challenges she has in leading her team. She also talks…

In this episode of The Missing Secret Podcast, John and Kelly talk about the concept of having a purpose to your life. Where you’re living your life driven by something that helps other people. This is different than having a passion regarding something you enjoy. A purpose always involves helping other people. And it can be one’s guiding light through their career. In this episode John talks about how in his 30s and 40s he had no clear purpose helping others. He was just trying to make enough money so he didn’t have to ultimately work. Then he discovered the reverse mortgage business. In that business, he had a purpose. Because he lost his dad when he was 24. And he saw how investment advisors tried to get his mom to do various investments and they were more concerned about their commission then his mom’s well-being. So when he got into the reverse mortgage business, his attitude was he was going to treat every customer like his own parents. Tell them the truth and tell them the negatives. It had a powerful…

In this episode of The Missing Secret Podcast, John and Kelly talk about the concept of having a system for leading yourself versus just winging life. John talks about what a difference it made in his life in his 50s when he had a system for leading himself versus it is 30s and 40s when he was just winging life. When he was in his 50s he had a system that figured out the right actions to take. He had a system for being able to take those right actions consistently. He also had a system for being a conduit of learning. What a durable competitive advantage that is. At the end of the day, success is pretty simple. It comes down to knowing the right actions to take and then taking them consistently. In this episode John and Kelly talk about the great quote from James Clear who wrote atomic habits. You don’t rise to the level of your goals you sink to the level of your systems. So for the audience that is just considering this 12 minute a day methodology, the logic of intelligently and purposefully leading…

In this episode of The Missing Secret Podcast, John and Kelly talk about the effect of having a lack of clarity. In the advanced leadership of self methodology, it’s all about clarity. You define exactly the person you want to be, exactly what you want to accomplish, and precisely how you are going to achieve your clearly defined goals. You then feed that clarity to yourself each day as your morning routine. After 21 days, then the right actions start happening automatically. And those right actions create the life you desire. But it all comes back clarity. John and Kelly talk about how most people, probably 98% of people, have a level of clarity at two or three on a scale of 1 to 10. In terms of what they want and how they are going to get it. And the effect of that lack of clarity is it causes a person to keep replicating the life they have. As opposed to creating the life they desire. John and Kelly also talk about the process of having a clear vision and feeding it to yourself each day. Then from that…

In this episode of The Missing Secret Podcast, John and Kelly talk about AI. Today in the United States, approximately 75% of people are against AI. John talks about how misguided that is. The train has already left the station. AI is revolutionizing the world. And even if we wanted to, we couldn’t turn back now. Because China is intent on being the dominant force in AI and if we don’t keep up with them, we’re going to be subservient to the Chinese. John says people need to get on the AI bus or get run over by it. And John and Kelly understand why people feel the way they do. It’s the unknown. There are also concerned that it will take their jobs. During this podcast John and Kelly give practical examples of how they are using AI today in their lives. John talks about how he feels like he is 3 to 5 times more effective as a person today than he was nine months ago.It impacts his ability to do research that he never could do before. Greatly expands the nuances of his health. Then towards the end the podcast…

In this episode of The Missing Secret Podcast, John and Kelly talk about the experience of doing the 12 minute a day advanced leadership of self methodology long-term. What is like on a daily basis versus just winging life. They talk about the effect on the most important relationship in your life. Your relationship with yourself. They talk about the impact it has on career. The impact it has on controlling one’s health. The impact it has in one’s romantic relationship. They also talked about the impact of this methodology for eliminating the negative inner voice. And they explainwhere the negative inner voice comes from. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and…

In this episode of The Missing Secret Podcast, John and Kelly discuss the idea of making the audience appreciate individually how precious their life is. Coming to grips with that. John talks about when this really came home in his life. It was when his mom was dying of pancreatic cancer when he was 50 years old. At the same time John was engrossed in reading think and grow Rich probably 20 times to figure out the full secret of that legendary book. And as he would go to the hospital every night to see his mom, after he saw her he would cry his eyes out in the hospital parking lot for like 45 minutes every night. John had never experienced anything so gut wrenching. What he came to realize was that he felt like he was letting his mom down with his average life. After his mom and dad had given him all the advantages. That’s when John really came to appreciate how precious his life as he saw the gift of life leaving his mom. And in the end, that feeling of letting his mom down with his life with like rocket…

In this episode of The Missing Secret Podcast, John and Kelly discuss the concept of creating a nest egg so you can retire. In discussing this, Kelly notes that she was a saver from a young age. Literally putting aside 20% a year. She was taught this by her dad who made her read the classic book Richest Man in Babylon. It truly is a fabulous book that really explains the concept of saving and compounding interest. John points out that he wasn’t that enlightened when he was younger. He didn’t really save in his 30s and 40s because he thought he would hit it big at some point in his entrepreneurial career. Fortunately he did. But it wasn’t a good strategy not to be embracing savings from a young age. John talks about how when he sold his company he got a large amount of money. And his idea was he just had to get about 5% return on the money in order to pay all his living expenses. But he discovered something he wish he had been alerted to at a younger age. Investment planners and money managers always tell…

In this episode of The Missing Secret Podcast, John and Kelly discuss the struggle of life, then the solution. So little back story on this topic. Recently John met a brilliant guy that is in the field of maximizing brain health. He read John’s book and had a candid suggestion for John on how to improve the book. He said there w was not enough explanation of the struggle that people go through in life. He said that before we give them the solution, we have to get them to buy in that I understand their struggle. That’s a very valid criticism. So during this podcast Kelly talks about her struggles earlier in her career. The struggles really began for her in her mid-30s. As she was launching into being an entrepreneur. She felt like she wasn’t playing to her potential. There was more gas in the tank. And John experienced the same thing is 30s and 40s. He worked harder than all his friends. But why weren’t his results matching his efforts. John had the naïve perception that he deserved big success because he was…

In this episode of The Missing Secret Podcast, John and Kelly introduce an interesting idea. You are two people in one. There is the do’er you and there is the observer you. John points out that this is a powerful way to look at your life from a 30,000 foot view. And it is particularly appropriate for someone doing the think it be it 12 minute a day methodology. That’s the case because the observer you took the life GPS template and with the conscious mind created your desired life. Exactly the person you want to be, exactly what you want to accomplish, and precisely how you’re going to achieve your clearly defined goals. Again, all conscious mind involving the observer you. Then for 12 minutes a day, when you read your life GPS template, you got everybody on the team together at the same time. The life GPS template is instructing the doer side of you on exactly what you want done. Giving all the specifics. But while you are reading your life GPS template, the observer you is also evaluating it. Deciding if…

In this episode of The Missing Secret Podcast, John and Kelly talk about the idea of renewing one’s wedding vows. John was recently at a wedding a month or two ago and he was taken by the wedding vows the bride and groom were articulating. John was thinking about how he and Ginger are going to Europe in a few weeks. And so they decided to renew their vows at the Eiffel Tower in Paris. John goes on to explain that creating the wedding vows was done aided by AI and Claude. The first step was articulating the life we want together today. Which is way different than the life John and Ginger envisioned when they got married 15 years ago. And then once the vision of the future marriage was created, the second step was to create the vows. John talks about how this whole process has been a great process. And during this conversation Kelly brings up the use of AI regarding all sorts of things. Not just business. John goes on to mention that in his new book he has a chapter on how the gap between the 2% in the 98% is…

In this episode of The Missing Secret Podcast, John and Kelly talk about what the true test of intelligence is. As John ultimately discloses, it’s getting what you want in life. Creating the life you want. Then the second question. What is the currency of life? Is it time or is it money? Or something else. It’s actually your attention. During this podcast John and Kelly talk about why people’s lives evolve like they do. Most people are just winging life. They don’t really have an actual way of doing life. And so to a significant degree, their outcomes in life come down to luck. Now keep in mind, genetics, upbringing and that type of thing are a factor. But luck has an outsized role if you’re not intentionally leading yourself. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as…

In this episode of The Missing Secret Podcast, John and Kelly talk about the concept that the reason you’re not more successful than you are is because your intelligence and intellect is not choosing your actions. John mentions in this podcast that he is writing a new book called advanced leadership of self. He’s establishing the academic discipline of the emerging field advanced leadership of self. With the intention of making the University of Texas the global leader in advanced leadership of self. John mentions that he is writing the book in conjunction with AI. It’s a fascinating process. But in the podcast John mentions the most profound thing he ever learned is that up to 95% of his daily actions are unconscious. And since they are unconscious, his conscious mind intelligence and intellect is not controlling his daily actions. Yet those daily actions are the very thing that determines his success. In the podcast John talks about University of California researcher Benjamin Libit. And the experiment he…

In this episode of The Missing Secret Podcast, John and Kelly talk about the concept that attaining success is not about working harder. Without sounding cliché, it’s about working smarter. Both John and Kelly were blessed to take their own personal annual income to over $1 million a year by working smarter. More specifically, understanding how the human mind works. Appreciating that one’s daily actions determine their success in each area of their lives. But the majority of their daily actions, up to 95%, are unconscious. Therefore they had to gain control over their unconscious daily actions. That in a nutshell is what working smarter is all about. And here’s a great saying to appreciate. Working harder is like stepping on the accelerator when the parking brake is on if you’re not leading yourself deliberately and intelligently with a system. John also mentions another powerful saying. That you don’t rise to the level of your goals, you sink to the level of your systems. During this podcast John and Kelly…

Takeaway from today’s show is you need to be up to speed on using AI to your maximum advantage .In this episode of The Missing Secret Podcast, John and Kelly talk about how the difference is widening between the 2% in the 98%. And there’s two factors at play here. The first is artificial intelligence. The people who understand how to use products like chat GPT and Claude adeptly are very definitely at a competitive advantage. John mentions that his competency today as an intelligent functioning human being is substantially greater today than it was nine months ago. He can see things that he couldn’t see before because he was constrained by the four corners of his own mind. But by using AI, he can see things he couldn’t see before. And that’s critical because success comes down to one’s daily actions. Both doing them consistently and identifying the right actions to take. AI allows you to better see the right actions to take. The second factor in the separation between the 98% and the 2% is a concept of…

In this episode of The Missing Secret Podcast, John and Kelly share their observations on creating success in your career. John mentions that he started out as a CPA and became an entrepreneur when he was 30. Then he was in seven different businesses in his 30s and 40s. But in retrospect, he sees that he was not connected to any of them emotionally. Then when he turned 50, he got in the reverse mortgage business. A business he was, in fact, emotionally connected to. Because he had seen how investment advisors had tried to coerce his mom into various investments after is dad had died at John’s age of 24. He saw that those investment advisors didn’t have his mom’s best interest at heart. So when he got into the reverse mortgage business, he was committed to treating all his customers like his own parents. So that was the emotional connection. And the big Takeaway is that whatever business or industry you are in, you need to be passionate about it. You need to be emotionally connected to it in order for you to…

In this episode of The Missing Secret Podcast, John and Kelly talk about taking the advanced leadership of self 12 minute a day methodology to the next level. Using AI. And here’s the thing to appreciate. At the end the day, one success is determined by taking the right actions on a consistent basis. On the issue of consistently taking the right actions, that’s addressed in the 12 minute day methodology. 95% of your daily actions are unconscious. When you feed the succinct articulation of your desired life yourself each day, that’s the repetition the subconscious mind needs to rewire your autopilot. So you have control over those unconscious daily actions. That way you can do them consistently rather than sporadically. But here’s the other issue. You have to be taking the right actions. So consider this. The right actions regarding your health are pretty straightforward. Regarding eating right and exercising. Same with having a great romantic relationship. The right actions are pretty straightforward. But…

In this episode of The Missing Secret Podcast, John and Kelly explain that the mind thrives on order. And when you feed the succinct articulation of your life to yourself each day you create immense order in the mind. And as Kelly points out, it makes you feel lighter. It causes all those half thoughts that are going on in your head to either go away or become full thoughts. To drive home this idea that the mind thrives on order, John points out that’s why you enjoy music. A few years back, John learned how to play blues guitar. And in the process of doing so, he learned the timing in music. So in this podcast, he plays the song Billie Jean by Michael Jackson. Explains the timing and then counts it. This is a vivid example of how the mind thrives on order. To wrap things up, John makes a point of how one’s success in life as well as one’s enjoyment of life comes down to the thoughts that are going on in your head on an ongoing basis. So simple but many people don’t get this. But for the few that do, it’s…

In this episode of The Missing Secret Podcast, John and Kelly talk about how the think it be it life GPS template is set up around your career. There are six things you need to define. Your business plan, your strategy for success, the two – three things that move the needle, where you want your business to be three years from now. The 4 - 5 milestones to get there, and the linchpin issue to go to the next level. But maybe the most important of the six is defining your three year vision for your business. Once you see where you want to go, then you will define the 4-5 milestones to get there from where you are today. That gives you the path. But the lesson from today’s podcast is it’s all about clarity. The clearer you see where you’re going, the more clear it is what the right actions are to get there. John and Kelly talk about over the years with their think it be it business, and some years they liked the three year vision and some years they didn’t like the direction. So it’s valuable on an every six…

In this episode of The Missing Secret Podcast, John and Kelly talk how in life, most people focus on the obstacles rather than focusing on what they want. During this podcast episode, John and Kelly play a short clip from leadership guru Simon Sinik. It really illustrates the idea of how people focus on the obstacles. As John pointed out, what a lousy way to live. But people are doing that because they are innately wired for survival. Which causes them be fear-based. That’s why they focus on the obstacles. Coupled with the fact that by being wired for survival they are profoundly resistant to change. John goes on to talk about how easy it is to manipulate the subconscious mind. And manipulate the person you want to be. If your natural inclination is to focus on the obstacles, it’s pretty easy to change that. By repeatedly saying to yourself to focus on the possibilities rather than the obstacles, over about 21 days that will happen. But when you’re winging life, as most people do, you’re innately wired to…

In this episode of The Missing Secret Podcast, John and Kelly talk how to up your game on using chat GPT. As a little background, John does a weekly program for the 18 head coaches at the University of Texas. And this week he’s teaching them how to up their game on using chat GPT. So here are some of the ways to do it. First of all, today chat GPT is probably the best AI program to use. Because it’s more advanced than the other programs regarding having a back and forth oral conversation. But you have to have the paid version which cost $20 a month. But the first step up for using AI beyond asking a question or two or improving emails is to have ongoing conversations with it. As an example, John oftentimes has a problem he’s thinking about and on his drive home will have a back-and-forth conversation with chat GPT. And it will go on as long as John wants to talk. Another significant use is using chat GPT during thinking sessions. Either to answer your question or to factually get more information. A third…

In this episode of The Missing Secret Podcast, John and Kelly talk about the concept that you have to figure out your life. John discusses coming to grips with this when he was 50. Only then did he get it through his thick head that he had to figure out his life. Nobody else can figure it out for him. Because nobody else but him has all the information. And there’s not going to be some magical thing that happens to transform your life. Again it’s fully and completely on you to figure out how to be successful in each area of your life. It’s really being accountable for your life. Kelly particularly advocates for this idea. The problem is most people are gliding through life. Not really thinking very deeply about their life. And accepting whatever they get out. Rather than making things happen by really owning the results. That’s what gets you the exeptional life. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts:…

In this episode of The Missing Secret Podcast, John and Kelly talk about the concept of setting aside time to just THINK a couple times a week. In this episode Kelly talks about how she found this process difficult at first. Then she found it life transforming. John mentions that with each person, there are two parts of you . When you set aside to time to think, the observer is observing your life. Tuning into reality. Helping the doer course correct. In this episode John and Kelly really go deep into the importance of tuning into what reality is telling you. Regarding what you’re doing. Is it working or is it not working. But the fundamental concept of having a great life requires that a person at least a couple times a week step back from their life and just think. This is the initial step to proactively influencing the subconscious mind. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s…

In this episode of The Missing Secret Podcast, John and Kelly talk about what percentage of adults in the United States live the exceptional life. As defined by earning over $100,000 a year, having a great romantic relationship and also being on top of their health. The answer is about 2%. In the podcast, John poses the question to chat GPT. Which confirms this. It’s amazing that in the richest country in the world, only 2% of people are living the exceptional life. So why is that? It’s because most people are just winging life. They don’t have an actual way of doing life. Accordingly, they get the average life. The alternative to just winging life is the 12 minute day technique of think it be it. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To…

In this episode of The Missing Secret Podcast, John and Kelly talk about the concept of advanced leadership of self. But what does that really mean? In this episode John poses the question to chat GPT. The essence of what Chat says is it’s taking personal responsibility for your life and the results that show up in your life. Making sure your actions reflect steps to your well thought out goals. John talks about how there is this constant dance between the conscious mind and the subconscious mind. In the conscious mind you’re establishing the ideal you. Exactly the person you want to be, exactly what you want to accomplish, and precisely how you are going to achieve your clearly defined goals. So that’s again established in the conscious mind. Then you feed that to the subconscious mind. It takes 12 minutes a day. And the effect is the ideal you is who you actually become. John and Kelly talk about how the subconscious mind is either your greatest asset or your greatest nemesis in life. And it’s your choice.…

In this episode of The Missing Secret Podcast, John share something he has become enlightened to over the last few months. It’s creating a moniker, a bumper sticker for essentially how the think it be it methodology works. And John calls it the bubble up effect. John gives an example in his marriage. So each day, off John and Ginger go. Then around dinner time they reconvene. Now keep in mind, John starts his day by reading his life GPS template. He reads two key things about his marriage. He articulates that he is flexible patient and thoughtful. And describes what those things mean relative to his relationship. Then he also articulates that Ginger is different than he is. She does things slow and is people oriented. John does things fast and his task oriented. Around 6 PM Ginger starts to prepare dinner. In her world, everything has to be perfect. Napkins out, everything perfect. But in John’s world, he’s thinking, and keep in mind he’s only thinking this, let’s eat. Your boy is hungry. Put the food on the…

In this episode of The Missing Secret Podcast, John and Kelly talk about a powerful quote from James Clear. Author of atomic habits. You don’t rise to the level of your goals, you sink to the level of your systems. As John explains, the think it be it methodology is a combination of various systems . A system for controlling your actions. It’s a system for controlling your mindset. Then there is the technique of setting aside time each week to just think. To deep think. It’s a system for thinking. The think it be it methodology also has a system for being a conduit of learning. Using podcasts. It’s a system for growing. And then there’s the think it be it daily and weekly to do system. A system for being organized. And during this podcast John and Kelly talk about how most people are not growing intellectually. In fact, the average person doesn’t read three books rest their life after they graduate from college. An amazing statistic. And most people have no system for mindset and a poor system for being…

In this episode of The Missing Secret Podcast, John and Kelly talk about the power of really understanding the industry that you’re in. John and Kelly talk about getting into the success industry and discovering how clueless they both were. What they missed is that while everybody wants to be more successful, only 2% of people are driven to be more successful. Where more success is a priority and a necessity, not merely a preference. With most people, sure they’d like to be successful. But they won’t do anything to make themselves more successful. Anything that takes any level of effort. And that’s probably been the most surprising thing John and Kelly have learned about the success industry. And it was taught to John by arguably the top expert in the world on success – Darren Hardy. Kelly talks about really understanding the recruitment business. And how that business has evolved and changed. John then goes deeper into the teaching industry. What he’s learned over the last few years. So the bottom line is…

In this episode of The Missing Secret Podcast, John and Kelly talk about the personality profile known as the disc profile. Essentially what this is is it determines which of four personality types you are. Based on whether you do things fast or do them slow. And whether you are people oriented or task oriented. And one of the key things that comes from understanding this is you realize that approximately 70% of people are different than you. 70% of people are processing the very same information you are processing and coming up with different conclusions. Once you really grasp this, it makes your life much easier. They are not disagreeing with you in order to be obstinate. They’re just processing the same information differently than you are. But also here’s the key thing to appreciate. In most cases when people process information differently than you do, one person is right and one person is wrong. And the person that is right is one that has the opinion that is closest to what is actually true. What has…

In this episode of The Missing Secret Podcast, John and Kelly talk about the amazing season the Seattle Seahawks have had. Who are now in the Super Bowl. Obviously they were able to do their key behaviors consistently rather than sporadically. And John poses this interesting question. Do you think your results in life match your potential. And level of intelligence? If not, consider this. You’re daily actions determine your success in each area of your life. But 95% of your daily actions are unconscious. They are reactionary, in the moment, and on autopilot. And since they are unconscious, your greatest asset, your intelligence and intellect, is not controlling and directing the very thing it that is determining your success. That’s why you can only do your key intentions and actions sporadically. And doing them consistently is the difference between having the exceptional life in the average life. So you have to fix this problem if you want the exceptional life. You do that with a new morning routine. Where…

In this episode of The Missing Secret Podcast, John shared some startling facts about health and longevity. John says most people are fundamentally UNENLIGHTENED about their health. And admits that he was to, until about two years ago. Even though he was working out six times a week and eating well. But he was still unenlightened about medicine 3.0. Prevention and longevity. In this episode John talks about some key things that people typically don’t know. As an example, with cancer there has been no decrease in cancer in the last 20 years. And once a cancer gets out of the organ it starts in, your life expectancy is two and half years. That’s why early detection is so important. Additionally, being overweight and having high A1c substantially increases your likelihood of getting cancer. Then John talks about Alzheimer’s. If you have the Alzheimer’s gene, and 15% of people do, you have a substantially higher risk of getting Alzheimer’s. And if you have high A1c and are substantially overweight, you are at…

In this episode of The Missing Secret Podcast, John and Kelly share a video that Darren Hardy did on influencing people in 2026. He says it comes down to three rules. The first one is energy leads. You have to decide what energy you want to convey. You want to control your state. And you want to convey certainty. The second rule is clarity wins. Say what you need to say simply and clearly. Most people over talk and say too much. And people don’t remember anything they say. Then the third rule is calm commands. If you really want to influence people, talk slower not faster. John and Kelly explain in their respective businesses how they apply these principles. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top…

In this episode of The Missing Secret Podcast, John and Kelly share their observations on how to actually love what you do for a career. Where when you get up it each morning, you look forward to going to work. John talks about how with the think it be it methodology, it’s all about giving you control over your self. But what good is control if you’re doing a job that you hate. In studying success, John sees that doing what you love for a career comes down to three things being in alignment. Your values, your proclivities and unique talents, and then your interests that are economically viable. And so in this episode, John and Kelly talk about values. John says that most people don’t really know what values are. And Susie Welch from NYU has a great book called becoming you. Where she describes 16 different values that are important to understand as you pursue your career. And during this podcast, John and Kelly talk about each value and where they personally rate on each value. It’s a fascinating discussion.…

In this episode of The Missing Secret Podcast, John introduces a special guest. A man he met about a year ago that said he wanted to learn this think it be it 12 minute a day methodology. Listened to Steve Prendergast’s journey over the last 12 months. He shared that the big Domino for him was appreciating the profound impact that 95% of his daily thoughts and actions are unconscious. Once he grasped the profound nature that, the big Domino fell and everything going forward that he heard from John made sense. Steve Prendergast also talks about the perspective of being in his mid-30s and learning this. John and Steve also talk about the impact of being wired for survival. And how that plays out with people. They also talk about the biggest challenge for people to embrace this methodology. Really it’s their resistance to change. And then finally John and Steve talk about Darren Hardy. The top expert in the world on success. Discussing his impact on the methodology and his opinion of the methodology. And then…

In this episode of The Missing Secret Podcast, John and Kelly discuss why this 12 minute a day technique works. John opens the discussion by saying that it’s a combination of two things. It gives a person immense control over themselves. But that is coupled with intelligent success strategies. John points out that when he was in his 50s and was blessed to make 25 times the 200 – $300,000 a year he was making the prior 20 years, it was happening because of the immense control he had over himself. But it also included being able to implement key strategies. Such as being highly organized. Planning his day the night before and time blocking his days. Also setting aside time each week to deep think two times a week. Also being a conduit of learning. Where he had a system where he would listen to great content an entrepreneur needed. Such as marketing, employee empowerment, time efficiency. He also focused only on what moves the needle. Of course all that was reinforced in his life GPS template. So it was a…

In this episode of The Missing Secret Podcast, John welcomes back Steve Prendergast as a guest on today show. It was Steve who came up with a line that your subconscious mind is either your greatest asset or your greatest challenge in life. John and Steve bat that idea around. And John points out that the fact that a person is wired for survival is the biggest thing a person has to overcome. And he makes the analogy using higher forms of life coming to earth. If there was a higher life form that came to our planet and observed our planet, they would observed that human beings are wired for survival. And therefore they are fear-based and reactive. But in looking at modern society today, it looks like humans have a pretty cushy life. There’s nothing threatening their survival on a daily basis. They all want to be successful and happy. But being fear-based and reactive is exactly the opposite of how they need to be in order to be productive and happy. These enlightened aliens would likely say -well let’s just…

In this episode of The Missing Secret Podcast, John and Kelly share their observations on creating success in your career. John mentions that he started out as a CPA and became an entrepreneur when he was 30. Then he was in seven different businesses in his 30s and 40s. But in retrospect, he sees that he was not connected to any of them emotionally. Then when he turned 50, he got in the reverse mortgage business. A business he was, in fact, emotionally connected to. Because he had seen how investment advisors had tried to coerce his mom into various investments after is dad had died at John’s age of 24. He saw that those investment advisors didn’t have his mom’s best interest at heart. So when he got into the reverse mortgage business, he was committed to treating all his customers like his own parents. So that was the emotional connection. And the big Takeaway is that whatever business or industry you are in, you need to be passionate about it. You need to be emotionally connected to it in order for you to…

In this episode of The Missing Secret Podcast, John and Kelly share a startling observation. In American society today, no one is taught an actual way to create success in life. And people have two problems. First they conceptually can’t articulate how they create success. And secondly, they don’t have an actual way to do it if they could articulate it. But of course the think it be it 12 minute day technique is how one creates success. As John points out, when someone ask him how do you create success in your life he’s crystal-clear about it. My success comes down to my daily actions. 95% my daily actions are unconscious. And since they are unconscious, that means my conscious mind intelligence and intellect is not directing the vast majority of my daily actions. Yet those daily actions are the very thing that determines my success. So I fix that by gaining control over those unconscious daily actions. And making more of my daily actions conscious rather than unconscious. John goes on to say that actually…

In this episode of The Missing Secret Podcast, John and Kelly introduce an interesting idea. You are two people in one. There is the do’er you and there is the observer you. John points out that this is a powerful way to look at your life from a 30,000 foot view. And it is particularly appropriate for someone doing the think it be it 12 minute a day methodology. That’s the case because the observer you took the life GPS template and with the conscious mind created your desired life. Exactly the person you want to be, exactly what you want to accomplish, and precisely how you’re going to achieve your clearly defined goals. Again, all conscious mind involving the observer you. Then for 12 minutes a day, when you read your life GPS template, you got everybody on the team together at the same time. The life GPS template is instructing the doer side of you on exactly what you want done. Giving all the specifics. But while you are reading your life GPS template, the observer you is also evaluating it. Deciding if…

In this episode of The Missing Secret Podcast, John and Kelly ask a provocative question. Do your results match your potential? John mentioned that when he was 50 years old, clearly his results did not match his potential. And seven years ago when John and Kelly met, Kelly’s results did not match her potential. For both of them there was more gas in the tank than was coming out. So why does that happen? Why don’t your results match your potential? The answer is obvious. It’s because 95% your daily thoughts and actions are unconscious. And since are unconscious, your conscious mind intelligence and intellect is not driving your actions. Yet those actions are the very thing that determine your success in life. To drive this point home further, John gives an example of his daily life with Ginger. How he reacts one way from reading his life GPS template each day versus being reactive and playing the game of life at a lower level when he wasn’t reading his life GPS template. John and Kelly then discuss the…

In this episode of The Missing Secret Podcast, John and Kelly discuss the concept that life works out for you. That whatever happens in life for you, it’s always for the best. Maybe there’s lessons you have to learn from adversity before you experience prosperity. John and Kelly provide a six minute clip from Joe Dispenza. He has a brilliant way of explaining the infinite intelligence of life. How you don’t always see the big picture but it’s critical to have the belief that life is working for you not against you. Always avoiding the victim mentality. In the clip you’ll hear Joe talk about the idea of having a personal assistant who is working behind the scenes to make everything work in your life. You don’t always understand why the personal assistant is doing this or that, but you have faith that it’s all being done for your betterment. Whatever is happening is for your betterment. This is a powerful episode to listen to. Because once you embrace the idea that life inevitably works out for you, your life…

In this episode of The Missing Secret Podcast, John shares with the audience something he did with his class at the University of Texas. John had a student play the 20-year-old version of John Mitchell. And John played the current version. John then imparted lessons to the 20-year-old version of himself that would make his life way easier and way more successful earlier. And here’s the essence of what it came down to. WORK SMARTER. But most of us are ingrained to just work harder. Big mistake. But the natural question is how do you work smarter? At the end of the day, it comes down to understanding HOW THE HUMAN MIND WORKS. And the linchpin issue is that 95% of a person’s daily thoughts and actions are unconscious. Once a person gets the PROFOUND RAMIFICATIONS of that, their life is never the same. The BIG DOMINO DROPS. And here’s why. Your success in life comes down to your DAILY ACTIONS. If 95% your daily actions are unconscious, if you are not gaining control over those unconscious daily actions you’re…

At 50, John Mitchell realized he wasn’t living the exceptional life he’d imagined. After 20 years as an entrepreneur earning $200K–$300K a year, he set out to understand the science of success—and found it in Think and Grow Rich. But when he discovered the book only revealed half the secret, John spent two months decoding the rest. The result was his 12-Minute-a-Day Method—a system that helped him multiply his income by 25x, gain control over his thoughts, and start living intentionally instead of reactively. Today, John and his co-host Kelly Hatfield share how applying this scientific approach to mindset and focus can transform your business, relationships, and life. If you’re among the 2% ready to reach your full potential, The Missing Secret Podcast will show you how to leverage yourself through science. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here. About the Hosts: John Mitchell John’s story is pretty amazing. After…

In this episode of The Missing Secret Podcast, John and Kelly discuss the idea that self talk establishes your identity. And that’s significant because your identity defines your long-term actions. And your actions ultimately determine your success in life. In this episode John and Kelly play clips from a video by Dr. Joe dispenza – the world acclaimed mind-body expert. So John plays for five minutes of a clip and then John and Kelly discuss what they’re learning. The first clip talks about how your life is about to change from self talk. Then Joe talks about how people are living on autopilot. And the effect of that is they re-create their past. Also how the negative self talk adversely affects their biochemistry. Then John and Kelly discuss those topics then a clip is played of what actually happens in the body from self talk.The big Takeaway is your self talk determines your identity. And most people have no directed and focused self talk and therefore default to negative self talk. Buy John’s book, THE…

In this episode of The Missing Secret Podcast, John and Kelly discuss the idea of talking to yourself in the second person. More specifically using focused self talk to create your identity. There is some amazing new research out of Stanford and Dr. Andrew Huberman where he talks about the scientific discoveries regarding how self talk impacts a person’s neurochemistry and autopilot. The connection is pretty simple. Self talk impacts identity, identity effects a person’s long-term actions, and actions determine a person’s success and achievement in life. So when you talk to yourself in the second person with empowering statements, it literally changes the chemical release of things like dopamine. And the expression of your genes. And it changes how your autopilot is wired. And that’s significant because 95% your daily thoughts and actions are unconscious. Meaning that 95% are on autopilot. During this interview it’s noted that when you say I, you’re more focused on your intentions. Where as when you say you,…

In this episode of The Missing Secret Podcast, John and Kelly discuss the concept of the power of personal growth. Kelly had the benefit of growing up with a father who was big into personal growth. Accordingly, ongoing personal growth is who Kelly is. John didn’t have the same good fortune. When he turned 50 and he wasn’t as successful as he thought he should be, he saw that in his 30s and 40s he was too busy for personal growth. Big mistake. And when he got into his 50s, he rectified that. By creating a system for personal growth. That made it both consistent and strategic relative to what he wanted to accomplish. It was foundational in causing his income to go up by 25 times over the $200,000 a year he was making the prior 20 years. In this episode John acknowledges that many people don’t have an appreciation for personal growth because their life experience hasn’t shown them how valuable it is. But does everybody have to learn everything the hard way?. John makes the contention that nobody is smart…