531 - Beyond the Tornado: Agentic AI's first year unpacked with lessons learned, governance wins, workflow traps, agent drift and why the organisations moving fastest are the ones that moved most carefully
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A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).
Episodes
531-
Beyond the Tornado: Agentic AI's first year unpacked with lessons learned, governance wins, workflow traps, agent drift and why the organisations moving fastest are the ones that moved most carefully
Listened
530-
Retail Media Builds Bridges: Canada’s leading department store Holt Renfrew on how marketing and merch alignment powers growth in demand, CX and profit
Listened
529-
Coles ‘Down Down’ blockbuster not dead yet says brainchild Ted Horton after ACCC wins lawsuit over ‘deceptive’ price spikes - but agency economics breaking, attention metrics ‘pseudo science’, ad awards still warp industry
Listened
528-
CMO Awards Podcast Episode 14: The cheeky challengers: CMO winners from amaysim, Australian Pork, Mountain Culture Beer Co on breaking the marketing and creative mould
Listened
527-